TUF 25 Ep 3 adjusted ratings up to 497,000

May 10, 2017

The adjusted ratings of episode 2 of TUF 25 drew 497,000 viewers on Live +3 according to Nielsen.  It reflects a 38% increase over its Live + SD rating of 324,000 viewers on FS1.

Payout Perspective:

Notably, the increase in DVR viewership is down from the last two seasons of TUF. But, the increase for this episode is up 53% than the past two seasons (36% and 40%).

TUF 25 Episode 3 draws 324,000 viewers

May 4, 2017

TUF 25 episode 3 drew 324,000 viewers on FS1 Wednesday night per ShowBuzz Daily.  It drew 0.12 viewers in the adult 18-49 demo.

The ratings are down slightly from the second episode which drew 372,000 viewers.

In the fight of the show, Jesse Taylor defeated Megdi Baghdad by unanimous decision.

Payout Perspective:

The ratings are off from the past two episode 3s of the TUF series (TUF 23: 414,000, TUF 24: 441,000).  It also is off from its adult 18-49 demo drawing 0.12.  The NBA Playoffs paced the night in cable sports with Washington-Boston on TNT garnering over 4.8 million viewers.

TUF 25 Episode 1 up to 500K viewers in DVR ratings

April 26, 2017

The first episode of TUF 25 for this season scored 500,000 viewers in DVR +3 ratings on FS1 per Nielsen.  It shows an increase of 74% from its live + same day rating.

The two-hour debut this past Wednesday was the lowest-ever in the series franchise.  The DVR viewership has been an increasing metric used when tracking TUF as it is being deemed more of an episodic series rather than live sporting event.

Payout Perspective:

The increase from the overnight ratings reflects a larger slice of individuals recording the show for viewership than in past seasons.  Also, we do not have the additional information from a replay on Sunday night which I’m sure FS1 execs hope to capture more viewers.  One thing we will try to track this year is to see whether the amount of DVR viewers have increased over seasons.

TUF 25 Episode 1 draws lowest-ever rating for series

April 21, 2017

The Ultimate Fighter 25 debut on FS1 drew 288,000 viewers per ShowBuzz Daily.  The rating is the lowest-ever for the TUF franchise.  T.J. Dillashaw and Cody Garbrandt serve as the coaches this season.

Prior to Wednesday night’s episode, the lowest-rated debut was last season’s TUF 24 which posted 370,000 viewers.

The two-hour premiere aired on FS1 on Wednesday.

Payout Perspective:

I am actually interested in this season but the ratings continue the downward trajectory of the TUF Franchise.  A couple seasons back, FS1 execs noted that TUF should be seen as more of a DVR-viewed show rather than a live event.  Still, the ratings show a decline.  With WME-IMG cutting costs the company will need to weigh the benefit of TUF’s use versus the expense it takes to produce the show.  FS1 does need content for its network so there is some need for it but could the ratings make execs reconsider.

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