TUF 18 Finale attendance, gate and bonuses

December 1, 2013

MMA Junkie reports the attendance, gate and bonuses from Saturday night’s TUF 18 Finale from the Mandalay Bay Events Center in Las Vegas.

The event drew 4,346 for a gate of $322,742.50.  TUF 17’s Finale which featured Urijah Faber defeating Scott Jorgensen and Cat Zingano defeating Miesha Tate drew 5,549 for a live gate of $569,000.  TUF 17 was at the same venue as Saturday’s event.

Bonuses for the TUF 18 were as follows:

FOTN: Ryan Benoit-Joshua Sampo

Submission of the Night:  Chris Holdsworth

KO of the Night:  Nate Diaz

Each bonus was $50,000 each but since Sampo missed weight Benoit received his bonus which gave Benoit, the loser of the match, a $100,00 in bonuses.

Payout Perspective:

Benoit turns out the lucky loser since Sampo missed weight.  The moral of the story is to not miss weight.  This was best exemplified through the last couple episodes of TUF.  The attendance figure was down despite a pretty good main event, Maynard-Diaz.

TUF 18 Ep. 12: 510,000 viewer average

November 22, 2013

MMA Payout has learned from Nielsen sources that Wednesday’s TUF episode 12 received an average viewership of 510,000.  The viewership was down from last week’s episode.

TUF 18 Episodes

Episode 1: 762,000 viewers

Episode 2: 870,000 viewers

Episode 3: 639,000 viewers

Episode 4: 778,000 viewers

Episode 5:  640,000 viewers

Episode 6:  725,000 viewers

Episode 7:  672,000 viewers

Episode 8:  476,000 viewers

Episode 9:  452,000 viewers

Episode 10: 583,000 viewers

Episode 11 561,000 viewers

Episode 12:  510,000 viewers

Payout Perspective:

As the season ends next week, the viewership has decreased the past three weeks.  Perhaps the last women’s fight on the show will help spur some interest.  There was no fight this week due to Anthony Gutierrez missing weight although the show featured the customary coaches’ challenge which Ronda Rousey won.  Topping the night on cable was American Horror Story on FX with close to 4 million viewers according to TV By Numbers.

TUF 18 Episode 9: 452,000 viewers

October 31, 2013

MMA Payout has learned that Episode 9 of TUF 18 received a viewer average of only 452,000 viewers. It is the lowest output for this season.

TUF 18 Episodes

Episode 1: 762,000 viewers

Episode 2: 870,000 viewers

Episode 3: 639,000 viewers

Episode 4: 778,000 viewers

Episode 5:  640,000 viewers

Episode 6:  725,000 viewers

Episode 7:  672,000 viewers

Episode 8:  476,000 viewers

Payout Perspective:

Last week’s TUF had low ratings but could be reconciled by the fact it was a “recap” show which featured highlights of the first 7 episodes.  This first run episode featuring a woman’s fight is a change from previous weeks as there was no bump in viewership.  This could have been hurt by the recap show which was the preceding episode and people may have forgotten that women were fighting this time around.  Or, it could be the fact that it was Game 6 of the World Series which drew 18 million viewers in the 18-49 demo.  It was also the second night of the NBA.  In cable, American Horror Story on FX won the night with 3.7 million viewers in the 10pm slot.

As an aside, for those DVR’ing TUF, are you having issues recording the correct TUF?  For the second week I’ve recorded the previous week’s TUF and missed the new show.  With this season receiving much more of a bump from DVR viewership, I wonder if this is an issue.

TUF 18 mid-season recap: 476,000 viewers

October 24, 2013

MMA Payout has learned that Wednesday night’s TUF 18 received 476,000 viewers on FS1.  It was the lowest rating this year but the episode was a recap of the season thus far and featured clips from this season’s shows.

TUF 18 Episodes

Episode 1: 762,000 viewers

Episode 2: 870,000 viewers

Episode 3: 639,000 viewers

Episode 4: 778,000 viewers

Episode 5:  640,000 viewers

Episode 6:  725,000 viewers

Episode 7:  672,000 viewers

Episode 8:  476,000 viewers

Payout Perspective:

Since it was a recap show, the poor ratings have an excuse as it was basically a rerun.  The recap show was a way to cushion the blow from the first night of the World Series.  Speaking of which, Game One of The World Series on Fox drew an overnight rating of 13.7 million and saw an increase in the 18-49 demo of 28% over last year according to the LA Times.  Thus, a pretty good time to take a break for TUF.  Duck Dynasty was on top of the cable ratings with 8.4 million viewers via TV By the Numbers.

TUF 18 Episode 7: 672,000 viewers

October 17, 2013

MMA Payout has learned that last night’s episode of TUF received an average viewership of 672,000 viewers.  It reflects a drop of more than 50,000 viewers from the previous week.

TUF 18 Episodes

Episode 1: 762,000 viewers

Episode 2: 870,000 viewers

Episode 3: 639,000 viewers

Episode 4: 778,000 viewers

Episode 5:  640,000 viewers

Episode 6:  725,000 viewers

Episode 7:  672,000 viewers

Payout Perspective:

It appears that this season of TUF is receiving much more of a ratings bump in the DVR +3 ratings based on the strong West Coast viewership according to The Wrestling Observer (subscription recommended).  As pointed out by the Observer, episode 5 which had an overnight rating of 640,000 viewers picked up 308,000 additional viewers which is a 48% gain.  As many have discovered, there is a correlation between the bump in ratings based on whether there is a male fight versus a female fight with the females getting more viewers.

UFC Fight Night 29: 638,000 viewers, TUF 18 Episode 6: 725,000 viewers

October 10, 2013

MMA Payout has learned that Wednesday night’s UFC Fight Night 29 received an average of 638,000 viewers.  In addition, TUF which immediately followed received 725,000 viewers.

UFC Fight Night 29 prelims which aired at 2pmPT/5pmET earned 200,000 viewers. UFC Fight Night 29 overran into TUF’s television spot so those (like me) that just recorded TUF found the end of the Shields-Maia fight and missed a portion of TUF.  Fortunately the Duke-Pennington fight is now online.

TUF 18 Episodes

Episode 1: 762,000 viewers

Episode 2: 870,000 viewers

Episode 3: 639,000 viewers

Episode 4: 778,000 viewers

Episode 5:  640,000 viewers

Episode 6:  725,000 viewers

UFC Fight Nights on FS1

UFC Fight Night 26:  1.78 million viewers

UFC Fight Night 27:  824,000 viewers

UFC Fight Night 28: 539,000 viewers

UFC Fight Night 29:  638,000 viewers

Payout Perspective:

If you missed TUF last night, you probably missed the best women’s fight so far in the UFC.  Once again the women are outshining the men on TUF this season.  So far, the ratings reflect a higher rate of viewership when the women are fighting than when the men are featured.

As for the UFC Fight Night ratings, it did better than UFC FN 28, another event from Brazil. However, it competed with St. Louis-Pittsburgh in the deciding game of their series.

TUF 18 Episode 5: 640,000 viewers

October 3, 2013

MMA Payout has learned that Wednesday night’s episode of The Ultimate Fighter Episode 5 received an average viewership of 640,000 viewers. It received an 0.4 rating among adults 18-49.

Wednesday’s episode reflects a downturn in ratings from the week prior.  This can be seen as a correlation between male fights and female fights as this week featured David Grant defeating Louis Fisette.

Episode 1: 762,000 viewers

Episode 2: 870,000 viewers

Episode 3: 639,000 viewers

Episode 4: 778,000 viewers

Episode 5:  640,000 viewers

Payout Perspective:

Duck Dynasty returned to the top spot in cable ratings for Wednesday at it scored over 8 million viewers in the 10pm spot opposite TUF according to Television By Numbers.  In addition, South Park scored 2.4 million viewers in the 10pm spot as well.

TUF 18 Episode 4: 778,000 viewers

September 26, 2013

Television By Numbers reports that the 4th episode of The Ultimate Fighter 18 scored a viewer average of 778,000 for a 0.5 share in the 18-49 demo.  The rating is the second highest of the season and is up from last week.

Episode 1: 762,000 viewers

Episode 2: 870,000 viewers

Episode 3: 639,000 viewers

Episode 4: 778,000 viewers

Payout Perspective:

As some have pointed out, Wednesday’s episode epitomizes what the TUF franchise should be.  It was good storytelling in getting to know the fighters so that when it was time for the fight you feel compelled to side with Jessica or Roxanne or both.  Based on the numbers, either viewers are getting tired of this or the storytelling has not been there.  Certainly there is the built in “start up” network theory of why the numbers are down from previous seasons.

South Park ruled the night in its return with the highest ratings in 4 years for the show with 2.88 million average viewers and a 1.8 share in the 18-49 demo.  South Park, in its 17th season, was direct competition for the 18th edition of TUF in the 10pm slot.

TUF 18 Episode 3: 639,000 viewers

September 20, 2013

The third episode of TUF 18: Team Rousey v. Team Tate averaged only 639,000 viewers for the latest episode Wednesday.  It received a 0.3 rating in the key demo of adults 18-49.

Episode 1: 762,000 viewers

Episode 2: 870,000 viewers

Episode 3: 639,000 viewers

Payout Perspective:

TUF went up against Duck Dynasty, which led the night in cable ratings with 9.4 million viewers for a 4.3 rating in the 18-49 demo.  This week featured the men in the octagon.  It also featured another verbal exchange between Rousey and Tate. With next week’s fight being the women, we will see if the ratings will fluctuate.

The Ultimate Fighter 18 Ep 2: 870,000 viewers

September 12, 2013

Television By Numbers reports that the second episode of The Ultimate Fighter on FS1 grabbed a viewer average of 870,000 for a 0.5 share.  The Wednesday night rating is an increase from its debut last week.

TUF featuring Ronda Rousey and Miesha Tate received an all-time debut low for the series with 762,000 viewers in overnight ratings.  However, according to Ariel Helwani, the first episode viewership increased to slightly over 1 million after factoring in DVR +3 ratings.

Duck Dynasty once again ruled cable ratings Wednesday night earning an average of 9.1 million viewers.  Notably, FX’s The Bridge which ran opposite TUF scored an average of 1.795 million viewers.

Payout Perspective:

The ratings increase is a good sign for TUF as it aired its first fight of the season which featured an entertaining Baszler-Pena match.  It appears that the bombardment of ads on ESPN, Spike TV and Fox and voiceover placements during the NFL’s first weekend including announcers talking about the show helped with viewers.  Certainly, the women dynamic should make this an interesting season with the males in the house almost an afterthought.  We shall see if the ratings continue to climb.

 

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