Fight Master Episode 10 DVR +3: 668,000

September 6, 2013

The final Fight Master Episode DVR +3 came in at 668,000 which is up from the initial report of 558,000 viewers.  The DVR +3 rating brought up the season average to 626,000 viewers.

Fight Master Ratings

 Episode Fightmaster Overnight DVR +3 Date
Ep 1 432,000 489,000 6/19/2013
Ep 2 545,000 635,000 6/26/2013
Ep 3 676,000 810,000 7/10/2013
Ep 4 505,000 607,000 7/17/2013
Ep 5 441,000 498,000 7/24/2013
Ep 6 629,000 745,000 7/31/2013
Ep 7 398,000 505,000 8/7/2013
Ep 8 595,000 648,000 8/15/2013
Ep 9 539,000 661,000 8/22/2013
Ep 10 558,000 668,000 8/29/2013

 

Fight Master Ratings Graph

Payout Perspective:

Are these the ratings the Spike TV executives hoped for when this show debuted?  The ratings were steady and righted itself after moving to Thursday nights.  While the concept for the show was innovative, it lacked the spark and entertainment value.  Another issue is whether having TNA Wrestling as a lead-in held any value for this show.  Yes, the ratings seemed to do better on Thursday nights but how much can we really attribute to a pro wrestling crossover?  This is debatable and something I go back and forth on all the time.

Fight Master Episode 10: 558,000 viewers

August 30, 2013

The overnight ratings for the 10th episode of Fight Master did an average viewership of  558,000 according to The Wrestling Observer (subscription required).  The season average on SpikeTV is at  615,000 with DVR +3 excluding the last episode.

The last episode of the season received a 0.4 rating in the 18-49 demographic.

Episode 1: 432,000 viewers – DVR +3; 489,000 viewers

Episode 2: 545,000 viewers – DVR +3; 635,000 viewers

Episode 3: 676,000 viewersDVR + 3; 810,000 viewers

Episode 4:  505,000 viewers – DVR + 3; 607,000 viewers

Episode 5: 441,000 viewers – DVR +3; 498,000 viewers

Episode 6:  629,000 viewers – DVR +3; 745,000 viewers

Episode 7:  398,000 viewers – DVR +3; 505,000 viewers

Episode 8:  595,000 viewers – DVR +3; 648,000 viewers

Episode 9:  539,000 viewers – DVR +3; 661,000 viewers

Episode 10:  558,000 viewers

Its lead-in, TNA Impact drew 1.24 million viewers.

Payout Perspective:

Should Spike TV be happy with the first season ratings of Fight Master?  It did switch nights to address sagging ratings.  Thursday’s ratings were up slightly from episode 9 and did go up against the first night of college football.  We shall see if Fight Master will return for a second season.

Fight Master Episode 9: 539,000 viewers

August 23, 2013

The Fight Master overnight ratings this week were down slightly to 539,000 average viewers.  Last week its DVR +3 ratings were at 648,000 which was an increase of 9% from the previous week.

Episode 1: 432,000 viewers

Episode 2: 545,000 viewers

Episode 3: 676,000 viewersDVR + 3; 810,000 viewers

Episode 4:  505,000 viewers – DVR + 3; 607,000 viewers

Episode 5: 441,000 viewers – DVR +3; 498,000 viewers

Episode 6:  629,000 viewers – DVR +3; 745,000 viewers

Episode 7:  398,000 viewers – DVR +3; 505,000 viewers

Episode 8:  595,000 viewers – DVR +3; 648,000 viewers

Episode 9:  539,000 viewers

Payout Perspective:

It appears that the move to Thursday night has helped the ratings.With the DVR +3 ratings, this week’s episode should clear 600K viewers for the second straight week.  It was a good week for the show considering it went up against the NFL on ESPN.

Fight Master Episode 8 bounces back: 595,000 viewers

August 20, 2013

Ratings for the 8th episode of Fight Master are back up to 595,00 viewers according to Spike TV.  The show debuted in its new timeslot and night.

Episode 1: 432,000 viewers

Episode 2: 545,000 viewers

Episode 3: 676,000 viewersDVR + 3; 810,000 viewers

Episode 4:  505,000 viewers – DVR + 3; 607,000 viewers

Episode 5: 441,000 viewers – DVR +3; 498,000 viewers

Episode 6:  629,000 viewers – DVR +3; 745,000 viewers.

Episode 7:  398,000 viewers – DVR +3; 505,000 vieweres

Episode 8:  595,000 viewers

Payout Perspective:

A good week for Fight Master after it changed times and nights.  After a disappointing low point last Wednesday, moving the show with TNA Impact Wrestling as its lead-in helped boost the ratings. Certainly, the angle with Tito-Rampage at the end on TNA was a subtle nudge that Bellator’s reality show was next.  We will see if the viewership remains steady and up at its new location.

The Pro Wrestling Post – 08.15.13

August 15, 2013

Welcome to another edition of The Wrestling Post.  This week we take a look at the success of Total Divas and the surprising announcement made by Darren Young.

Total Divas a hit

Variety reports that WWE “Total Divas” has been granted another six episodes as a result of the ratings success.  This week’s ratings grew to 1.67 million viewers which is up from the previous two weeks.

The show about WWE women wrestlers has been the bane of every pro wrestling fan due to its scripted storylines (yes, this is ironic).  Yet, the viewership reflects the fact that non-pro wrestling fans are actually entertained by the show.  With a strong social media push and E!’s anchor show, “Keeping Up With The Kardashians,” as its lead-in, the WWE’s Total Divas was positioned for success.  However, it was unlikely that anyone believed it would do as well in its first three episodes as it has with ratings.

In the meantime, Spike TV has reset Fight Master to a new time (11:00 p.m.)  and new night (Thursday) due to poor ratings.  With its new time slot on Thursday, TNA Impact Wrestling will serve as its lead-in.

Payout Take:  Dave Meltzer recently brought up Wrestler Observer Radio (subscription required and recommended) the fact that 34% of the viewers for the show are males.  Thus, while the show has the backdrop of being about professional wrestling, the substance (yes, I use that term loosely) attracts women viewers.  As for Fight Master, at this point, it does not seem men or women are warming up to the show and hopefully using TNA as its lead-in will help bolster the ratings.

Darren Young announces he’s gay

TMZ Sports reports that WWE wrestler Darren Young is gay.  The announcement came in a “matter-of-fact” sort of way in what appeared to be an ad hoc interview by TMZ at a baggage terminal at LAX.  Young was asked about whether a homosexual athlete could survive in the WWE.  Young said yes and indicated that he was doing fine in the WWE.  The WWE’s second biggest PPV event of the year is this Sunday, Summerslam.  A host of events are occurring in Los Angeles (the site of Summerslam) this week leading up to the event.  Young is participating in the WWE’s anti-bullying rally today which, with his announcement, should add more to the context of the message at the rally.

Payout Take:  The WWE and its talent have expressed support for Young and coming out.  This could have been staged to gain some extra publicity to get some extra eyes onto Summerslam but still a bold move by Young.  While the WWE has become more corporate, professional wrestling has not always been the place for tolerance.  Just think of all the stereotypical characters that are created in pro wrestling.  Also, for those of you that follow pro wrestling, think of Chris Kanyon.  Still, Young’s announcement is another sign of the walls of fear coming down.  NBA player Jason Collins was the biggest announcement made by a sports figure.  There was publicity surrounding Liz Carmouche as she readied herself to fight Ronda Rousey.  Without much press, Carmouche’s second fight this past July was against Jessica Andrade, who is also gay.  This could be a sign of tolerance by most within the MMA community.

Young may serve as a spokesperson and role model for the gay community for coming out.  But the question will be, how will this factor into his character and career.  While we may scoff at this notion, can people look past the fact that he is gay when he’s in character.  Will the WWE now tailor something around this for a storyline?  What will be the fan reaction when he makes his first appearance since this announcement?  We will see.

Fight Master Episode 7: 398,000 viewers

August 9, 2013

MMA Junkie’s John Morgan tweeted that the ratings for Episode 7 of Fight Master on Spike TV earned an average of 398,000 viewers. After a week of a ratings rebound, this is the lowest point for the Bellator reality series.

It was even more discouraging as viewership in the 18-49 demo was down 47% compared to a rerun of COPS, the show’s normal lead-in.

Episode 1: 432,000 viewers

Episode 2: 545,000 viewers

Episode 3: 676,000 viewersDVR + 3; 810,000 viewers

Episode 4:  505,000 viewers – DVR + 3; 607,000 viewers

Episode 5: 441,000 viewers – DVR +3; 498,000 viewers

Episode 6:  629,000 viewers – DVR +3; 745,000 viewers.

Episode 7:  398,000 viewers

Payout Perspective:

The numbers are discouraging and reflect the instability of the series – a characteristic of Bellator live events when it was on MTV2.  The viewership almost dropped in half from episode 6 and we should be getting to the meat of the series.

Updated ratings for Bellator 97 and Fightmaster Episode 5

August 5, 2013

Updated Bellator 97 and Fight Master ratings for episode 5 reveal that Bellator 97 peaked with 981,000 viewers and Fight Master was bumped up to 745,000 viewers.

Bellator 97 originally drew an average of 679,000 viewers.  The DVR +3 rating adjusted to a 707,000 viewer average and it peaked at 981,000 viewers.  The fifth episode of Fight Master saw a boost from 629,000 viewers to 745,000 viewers.

Payout Perspective:

Modest ratings bump for Bellator 97 although it did see a spike with the peak viewership. Fight Master did well with the additional adjustment as it added over 110K viewers which is a good rebound for the show.

Bellator 97: 679,000 viewer average, Fight Master: 629,000 viewer average

August 1, 2013

MMA Payout has learned that the ratings for Bellator 97 scored a 679,000 viewer average.  In addition, the sixth episode of Fight Master made a comeback with the live MMA help as it averaged 629,000 fans.

Bellator 97 was the biggest event on Spike thus far as it had three of its top stars on the card: Ben Askren, Mo Lawal and Michael Chandler.  The show peaked in ratings at 856,000 viewers after it was announced that Rampage Jackson would fight Tito Ortiz in Bellator’s first PPV.

Fight Master made a comeback from its last two episodes with 629,000 viewers tuning in.

Episode 1: 432,000 viewers

Episode 2: 545,000 viewers

Episode 3: 676,000 viewers – DVR + 3; 810,000 viewers

Episode 4:  505,000 viewers – DVR + 3; 607,000 viewers

Episode 5: 441,000 viewers – DVR +3; 498,000 viewers

Episode 6:  629,000 viewers

Payout Perspective:

The Fight Master ratings were helped by the live event as it retained most of the audience that saw the live fights.  Some might be concerned that the Bellator 97 ratings did not crack the top 100 in cable ratings for Wednesday night.  But, the live card on Spike TV started at 4pm on the west coast which may have contributed to the low ratings.  Also, while it may be Bellator’s biggest show with respect to its top guys, the casual MMA viewer probably have never seen Askren or Chandler.  Bellator did have all three win in impressive fashion which, for Bellator, should mean that more buzz will come about for the three and the next time any of them appear on a Bellator card, more viewers will tune in.

Updated ratings for Fight Master, UFC on Fox 8 and WWE Divas

July 31, 2013

We have updated ratings for last week’s Fight Master episode, this past Saturday’s UFC on Fox 8 and WWE Divas.  While Fight Master’s DVR +3 rating and UFC on Fox 8 updated ratings boosted the numbers respectively, the debut of E!’s new reality show about the WWE women did well.

Updated Fight Master DVR +3 ratings for Episode 5 raised its ratings from 441,000 to 498,000.  Even with the additional days for viewers to watch, it did not do too much to raise the rating.

According to the Wrestling Observer (subscription required), UFC on Fox 8 received a final share of 1.5 and 2.384 million viewers which was down 32% from April’s UFC on Fox 7.  This boosts the final number from a 0.9 share/2.04 million and the initial report that it was down 40% from April.

The WWE reality show about its women wrestlers which made its debut on E! television Sunday (and was rerun after RAW on Monday) had an impressive 1.3 million viewer average.  The one hour show was heavily promoted by E! and the WWE.

Via Hollywood Reporter:

 The 10 p.m. broadcast of Total Divas took in 885,000 adults 18-49 and a 1.1 rating among households, making it the most watched premiere since Married to Jonas last August. This comes on the heels of lackluster launches for other Sunday fare such as What Would Ryan Lochte Do? and The Wanted Life.

WWE Divas has been given every chance to succeed.  It had E!’s biggest show, Keeping up with the Kardashians, as its lead-in and although it lost more than half of the Kardashian viewership (Kardashians had 2.8M viewers), it is in an advantageous spot.  A rerun of the show did 700,000 viewers (500K of those in the 18-49 target demo).

Payout Perspective:

The Fight Master updated ratings may be concern since it did not pick up many people that would have recorded the show for future viewing.  In its fifth episode, one would have hoped it would have built somewhat of a base.  As we indicated before, the UFC on Fox 8 rating was due to the card and the ratings (and attendance) reflected this.  Finally, the WWE Divas show was a surprising success.  An hour for relative unknowns, it will have to rely on a heavy base of young males.

 

Fight Master Episode 5: 441,000 viewer average

July 26, 2013

Ratings for Bellator’s reality series, Fight Master, on Spike TV continued to drop as episode 5 drew an average of only 441,000 viewers.  It was the second straight week the ratings have dropped and this week’s episode was the second lowest of the season.

Episode 1: 432,000 viewers

Episode 2: 545,000 viewers

Episode 3: 676,000 viewersDVR + 3; 810,000 viewers

Episode 4:  505,000 viewers – DVR + 3; 607,000 viewers

Episode 5: 441,000 viewers

Payout Perspective:

So much for the steady increase during the season.  The reality show did not do well against other cable shows in its time slot.  For instance, Television By Numbers shows that FX original series, “The Bridge” scored 1.7 million in its third episode and Joe Rogan’s new series on SyFy, “Joe Rogan Questions Everything” received an average viewership of 1.3 million.  The numbers must be concerning as this is the part in the show that should start to get interesting.

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