UFC 232 payouts show nice paydays for several fighters

January 1, 2019

The California State Athletic Commission has released the rest of the payouts from Saturday’s UFC 232 from The Forum in Inglewood, California.

CSAC released the main events payouts on Saturday, but released the rest of the roster on Sunday

Via MMA Junkie:

Jon Jones: $500,000 (no win bonus)
def. Alexander Gustafsson: $500,000

Amanda Nunes: $350,000 (no win bonus)
def. Cris Cyborg: $500,000

Michael Chiesa: $96,000 (includes $48,000 win bonus)
def. Carlos Condit: $115,000

Corey Anderson: $130,000 (includes $65,000 win bonus)
def. Ilir Latifi: $90,000

Alex Volkanovski: $125,000 (includes $60,000 win bonus)
def. Chad Mendes: $87,000

Walt Harris: $72,000 (includes $36,000 win bonus)
def. Andrei Arlovski: $300,000

Megan Anderson: $60,000 (includes $30,000 win bonus)
def. Cat Zingano: $50,000

Petr Yan: $52,000 (includes $26,000 win bonus)
def. Douglas Silva de Andrade: $21,000

Ryan Hall: $38,000 (includes $19,000 win bonus)
def. B.J. Penn: $150,000

Nathaniel Wood: $24,000 (includes $12,000 win bonus)
def. Andre Ewell: $12,000

Uriah Hall: $110,000 (includes $55,000 win bonus)
def. Bevon Lewis: $12,000

Curtis Millender: $36,000 (includes $18,000 win bonus)
def. Siyar Bahadurzada: $33,000

Montel Jackson: $16,000 (includes $10,000 win bonus)
def. Brian Kelleher: $27,000*

*Jackson forfeited $4,000 of his show money to Kelleher for missing weight.

Payout Perspective:

It would seem like Jackson should be given his $4,000 by the UFC or Jon Jones this time around.  While he missed weight, with all that went on during fight week, it seems like he should be given a pass.  The payouts reveal that Andre Arlovski ($300,000), BJ Penn ($150K) and Carlos Condit ($115K) are well-paid fighters that aren’t living up to their pay scale.  One would have to wonder what does their future hold.

Jones, Gus and Cyborg earn $500K for UFC 232 per CSAC disclosure

December 29, 2018

MMA Fighting has obtained the purses for the main-eventers for Saturday’s UFC 232.  Jon Jones and Alexander Gustafsson will earn $500,000 for their main event at The Forum in Inglewood, California.

There is no indication that either will receive a win bonus although it’s likely that each will receive a PPV upside.  In addition, Cris “Cyborg” will earn $500,000 while her opponent Amanda Nunes will earn $350,000.  The two will fight for Cyborg’s Featherweight title.

Payout Perspective:

Cyborg earned $500,000 in her last fight at UFC 222 in March. Nunes’ last reported salary was at UFC 207 when she retired Ronda Rousey and earned $200,000 and another $100,000 for her win.  Jones had earned $500,000 for his fight against Daniel Cormier in July 2017.  Gustafsson has not had a reported purse since 2012 so it’s hard to gage how much he’s earned for non-title fights.  We should have the rest of the list after the event.

Usman, RDA top TUF Finale payouts

December 3, 2018

The Nevada State Athletic Commission has disclosed the payroll from Friday night’s TUF Finale from The Pearl Theatre at The Palms in Las Vegas.

In a losing effort, Rafael dos Anjos had the biggest purse payout in $110,000 but Kamaru Usman made the highest overall purse on the card making $150,000 with $75,000 to show and $75,000 to win.

Via MMA Junkie:

Kamaru Usman: $150,000 (includes $75,000 win bonus)
def. Rafael dos Anjos: $110,000

Juan Espino: $30,000 (includes $15,000 win bonus)
def. Justin Frazier: $15,000

Macy Chiasson: $30,000 (includes $15,000 win bonus)
def. Pannie Kianzad: $15,000

Pedro Munhoz: $90,000 (includes $45,000 win bonus)
def. Bryan Caraway: $21,000

Edmen Shahbazyan: $20,000 (includes $10,000 win bonus)
def. Darren Stewart: $22,000

Antonina Shevchenko: $36,000 (includes $15,000 win bonus)
def. Ji Yeon Kim: $14,000*

Kevin Aguilar: $25,000 (includes $10,000 win bonus)
def. Rick Glenn: $20,000**

Joseph Benavidez: $146,000 (includes $73,000 win bonus)
def. Alex Perez: $22,000

Maurice Green: $20,000 (includes $10,000 win bonus)
def. Michel Batista: $10,000

Leah Letson: $20,000 (includes $10,000 win bonus)
def. Julia Stoliarenko: $10,000

Roosevelt Roberts: $20,000 (includes $10,000 win bonus)
def. Darrell Horcher: $15,000

Tim Means: $98,000 (includes $49,000 win bonus)
def. Ricky Rainey: $14,000

Raoni Barcelos: $24,000 (includes $12,000 win bonus)
def. Chris Gutierrez: $10,000

Payout Perspective:

Usman also received a $50,000 bonus which makes it a great night of earning for the welterweight.  The first asterisk notes that Kim, who lost to Antonina Shevchenko, forfeited $6,000 of her purse for missing weight.  The second asterisk notes that Glenn, who also lost, forfeited $5,000 of his show money for missing weight.  Also of note, it looks as though the TUF contestants made a little more than in previous TUF finales.

Wilder ($4M), Fury ($3M) set to make career highs in earnings Saturday

December 1, 2018

The huge heavyweight boxing showdown between Tyson Fury and Deontay Wilder takes place at The Staples Center in Los Angeles Saturday night.  Both headliners will receive the biggest paydays of their careers.

Wilder will make $4 million and Fury will make $3 million as disclosed by the California State Athletic Commission.  According to reports, both men should make more than $10 million when including PPV revenue splits.

In addition, the commission also disclosed the following purses for these fights:

Jarrett Hurd $1,000,000 
Jason Welborn $30,000

Luis Ortiz $375,000 
Travis Kauffman $125,000

Joe Joyce $40,000 
Joe Hanks $50,000

Payout Perspective:

It’s the biggest payout for the careers of Wilder and Fury.  Both fighters are undefeated and they have put on a great show of promoting this fight.  Tonight will be a show of how much people want to see this fight with UFC, Bellator and Showtime Boxing on tonight as well.

Liddell ($250K), Ortiz ($200K) top salaries for Golden Boy MMA PPV

November 23, 2018

On Saturday night, Chuck Liddell and Tito Ortiz will fight in LA on the first Golden Boy MMA PPV.  Both fighters are receiving six figure paydays according to the disclosed purses from the California State Athletic Commission.

Liddell will receive $250,000 while Ortiz will draw $200,000.  Neither will receive a win bonus.

The rest of the paysheet from the CSAC via MMA Fighting:

  • Chuck Liddell: $250,000 (no win bonus)
  • Tito Ortiz: $200,000 (no win bonus)
  • Tom Lawlor: $25,000 (no win bonus)
  • Deron Winn: $5,000 ($5,000 win bonus)
  • Efrain Escudero: $10,000 ($10,000 win bonus)
  • Gleison Tibau: $10,000 ($10,000 win bonus)
  • Walel Watson: $5,000 ($5,000 win bonus)
  • Ricardo Palacios: $5,000 ($5,000 win bonus)
  • Albert Morales: $2,500 ($2,500 win bonus)
  • James Barnes: $2,500 ($2,500 win bonus)
  • Oscar Cota: $5,000 ($5,000 win bonus)
  • Jay Silva: $5,000 ($5,000 win bonus)
  • Fernie Garcia: $1,500 ($1,500 win bonus)
  • Joe Roye: $1,250 ($1,250 win bonus)
  • Jose Huerta: $1,250 ($1,250 win bonus)
  • Francisco Estrada: $1,000 ($1,000 win bonus)
  • Keith Berry: $3,000 ($3,000 win bonus)
  • Joseph Henle: $3,000 ($3,000 win bonus)
  • Craig Wilkerson: $1,500 ($1,500 win bonus)
  • Joshua Jones: $1,500 ($1,500 win bonus)
  • Johnny Cisneros: $2,000 ($2,000 win bonus)
  • Dave Terrel: $2,500 ($2,500 win bonus)

Payout Perspective:

This will be an interesting experiment for Golden Boy as it dips its toe into MMA.  According to multiple reports, tickets  are selling at The Forum in Inglewood, California so there’s a chunk of MMA fans interested in seeing this fight.  For $39.99, it may be a tough sell considering this built on just one fight on the card whereas most other MMA PPVs have at least 2-3 fights to sell.

 

UFC 229: Payout Perspective

October 9, 2018

Welcome to another edition of Payout Perspective.  This time it was one of the biggest events in company history with UFC 229 at the T-Mobile Arena in Las Vegas.

Khabib submits Conor, brawl ensues

You’ve likely read all about the post-fight brawl.  Despite MMA fan that like to downplay the incident, this was not how you showcase your product to the millions of fans that watched the fight.  Rather than be professional, both sides were not.  Conor’s antics prior to the night, and Khabib’s during it were both wrong.  It was a disgrace to the sport and overshadowed the dominant performance by Khabib.

At this point, the Nevada Athletic Commission will have to suspend and fine Khabib for some time to make it look like an authority.  With that being said, it’s clear that the UFC will take no action despite its ability to do something about it.  The UFC has maintained its alibi of hiding behind the regulation of a commission to do its bidding when it comes to these types of disciplinary issues.  It is clear that if they wanted, they could terminate Khabib’s contract.  Dana White stated that any fighter from Khabib’s corner would no longer fight in the UFC.  But what about Khabib?

Conor is to blame as well.  His antics have helped put him in the stratosphere of earners in combat sports and brought millions of dollars to Zuffa.  As a result, he’s been allowed to do anything without repercussions.

The whole scenario points to a suspension for Khabib and being stripped of his lightweight title.  We should have Conor face Tony Ferguson for the title and/or Diaz/Poirier winner facing Ferguson with the loser facing Conor.

Ferguson returns to stop Showtime

Tony Ferguson stopped Anthony Pettis in a blood-splattering fight that showed El Cucuy is back.  Both fighters had their moments and the movements in the fight were out of the ordinary and extraordinary.  Ferguson used a somersault to get out of the way of Pettis and Showtime used capoeira moves in attacking and defending.  Pettis was sliced by one of Ferguson’s strikes and was bleeding like a pro wrestler.  He did damage Ferguson as well.  In the end it was the relentless Ferguson that earned the victory as Pettis could not continue due to a broken hand.

Attendance, Gate and Bonuses

The event set a record for an MMA event in Nevada with 20,034 for a gate of $17.2 million.  It eclipsed UFC 200 held at the same venue.  The gate for UFC 229 fell short of the company record of $17.7 million for the UFC’s debut at MSG at UFC 205.

According to SeatGeek, a standing room only seat for UFC 229 went for over $400, with the get-in price at $1,234.  Again, it was second to only UFC 205’s get in price.

The bonuses went to Ferguson and Pettis for Fight of the Night, Derrick Lewis and Aspen Ladd for Performances of the Night.  Each drew the standard $50,000 bonus.

Payouts

The payouts were highlighted by Conor McGregor’s $3 million purse followed by Khabib’s $2 million.  But, the NAC has held up Khabib’s payout pending an investigation in the post-fight brawl.  While it has issued the check to McGregor, it’s held Khabib’s pay pending an investigation

The rest of the payouts can be found here.

Promotion of the Fight

Conor McGregor did not do a “world tour” for this fight which would have probably brought even more interest to the event.  He did promote when needed such as their first press conference.

The press conference which was held between Conor-Khabib prior to fight week was done without an audience but was shown in Times Square.  It was also on ESPN which had to use its censor liberally due to all of the profanity.  Conor’s late arrivals at the presser and ceremonial weigh-ins really put stress on the networks to deal with stretching out the time.  With more losses, networks will get tired of this habit.

ESPN did air the UFC Countdown show on its network in addition to it airing on FS1.

Dana White appeared on Jimmy Kimmel’s show to promote the fight.  Conor McGregor made an appearance on Conan O’Brien’s show and shared Proper 12 with his Irish counterpart.

In addition, there were multiple radio ads in addition to the television commercials.  Most of which highlighted the infamous Brooklyn bus attack.

Sponsorships

There were some new sponsors for this event including Conor McGregor’s Proper 12 Irish Whiskey and San Manuel Casino.  The latter sponsor is based out of Highland, California and was shown during the ceremonial weigh-ins.

One of the newest UFC sponsors, Portable Protein Pack aka P3, appeared on the front paneling of the UFC/Reebok shorts.  We may see more of this with existing official sponsors having secondary opportunities on fight gear.

In addition, Air Asia made a significant splash in its sponsorship activation which included stewardesses on stage with UFC Octagon girls during the ceremonial weigh-ins and with signage in the red corner of the Octagon to match the company’s branded color.

It was reported by Ariel Helwani that Conor McGregor signed a lucrative deal with Monster Energy which was said to be in the millions.

EA announced a new edition of its UFC3 video game featuring Conor McGregor.  EA conducted a fight simulation in which Conor McGregor KO’d Khabib in the 3rd round.

In the octagon, Toyo Tires, Harley Davidson, Bud Light, Nemiroff, Motel6, MetroPCS, P3, CircleK, Modelo, Air Asia, UFC3’s Notorious Edition, Autozone and the return of the Walking Dead and Monster Energy held the center. It was clear that there were more sponsors than ever before within the Octano on its corners and canvas.  Harley Davidson had the fighter prep point.

Ratings

The UFC Prelims on FS1 drew 1.3M viewers on Saturday.  The prefight telecast on FS1 drew 373,000 viewers.  The prefight show matched the one from UFC 223.  The 222-prefight show was the highest-rated this year with 431,000.

Odds and Ends

I wrote about the UFC brawl in depth and how the promotion of the fight allowed for this to happen.  The UFC faces a lot of fallout (good and bad) from the event.  Khabib and Conor are facing NAC sanctions for their actions and at least two fighters from Khabib’s team will likely be expelled from the UFC and from fighting in Nevada.  For a promotion that is looking to grow the sport and find blue-chip sponsors, one has to ask whether UFC 229’s brawl was good or ad for business.

Conor went after Khabib’s manager, Ali Abdelaziz, a controversial MMA manager that has been linked to terrorist groups if you believe McGregor and some journalists writing on the subject.  Despite these alleged ties, it seems that a majority of MMA fighters trust Abdelaziz with their career.  During the fight, Abdelaziz and members from both camps stayed in the back as the UFC tried to prevent what happened Saturday from happening.

The internet searches for this event were huge.  On Friday, UFC 229 drew over 2M google searches.  McGregor-Khabib drew over 2M searches as well.

Conor McGregor drew over 5M google searches on Saturday.  Derrick Lewis drew over 200,000 and Michelle Waterson drew over 100,000 searches.  “McGregor Fight” drew over 1 million google searches on Sunday.

Derrick Lewis’ post-fight interview was an all-time classic and was one of the reasons he drew as many google searches.  He took off his pants, said Donald Trump called him and told him to be Alexander Volkov.

Khabib appeared at the post-fight press conference and indicated he received congratulations from Vladimir Putin.

Matt Damon turned down the opportunity to be on Saturday Night Live to go to UFC 229.  There were many other celebrities drawn to this event as well and the aftermath had everyone on social media talking about it.

Internal numbers for Internet purchases of the event were up over 60% from Mayweather-McGregor according to Dave Meltzer.  This would be an indicator (although maybe not the strongest) the buy rate surged past the record of 1.6M PPV buys.  White indicated that it did not reach 3 million but was over 2 million.

The UFC received a ton of mainstream coverage due to post-fight brawl.  But, does this tarnish their image or encourage the promotion to try more of this?

Conclusion

Dana White touted that based on the viewership of Embedded episodes and YouTubes views compared with McGregor-Mayweather, the PPV would break the UFC record and it appears he will be right.  Despite the lack of expanded promotion of the event, its clear that the UFC hit all of the trigger points to garner the casual fans to buy the event.  The controversy is whether it was right to include footage of the bus attack or allow McGregor to continue personal attacks on Khabib’s religion, family and friends.  But, the PPV buy rate will likely go over 2 million (say 2.2 million) buys and show that marketing the bus attack footage helped more than it hurt.  There will be a rematch and you can believe that they will show the post-fight melee.

UFC 229 purses: Conor $3M, Khabib $2M

October 5, 2018

The Nevada Athletic Commission has released the payouts for Saturday’s UFC 229.  Conor McGregor tops the list with $3 million while his opponent, Khabib Nurmogomedov will make $2 million.

Both will not receive a win bonus if they should win.

Tony Ferguson will make $150,000 to show and an extra $5,000 if he wins against Anthony Pettis who will make $145,000 to show and another $145,000 if he wins.  Ovince Saint Preux is set to make $86,000 (and another $86,000 if he should win) against Dominick Reyes who will make $45,000 (and $45,000 to win).  Derrick Lewis is set to make $135,000 (with $135,000 to win) against Alexander Vokov ($75,000 to show and $75,000 to win).

Michelle Waterson will make $50K and $50K to win against Felice Herrig ($40K and $40K to win).  Sergio Pettis will make $46,000 plus another $46K to win against Jussier Formiga ($43K and $43K to win.  Vicente Lque will make $38,000 to show and $38,000 to win against Jalin Turner who is making $10K and $10K.

To round out the rest of the card:

Aspen Ladd $12K and $12K – Tonya Evinger $30K and $30K

Scott Holtzman $30K and $30K – Alan Patrick $30K and $30K

Yana Kunitskaya $25K and $25K – Lina Lansberg $25K and $25K

Gray Maynard $54K and $54K -Nik Lentz $50K and $50K

Ryan LaFlare $33K and $33K – Tony Martin $28K and $28K

Payout Perspective:

The salaries look bigger at the top of the card with McGregor taking in $3 million and Khabib $2 million.  As McGregor inferred, its likely that the $3 million is just a small percentage of his overall pay for the fight.  But, Anthony Pettis could make close to $300,000 if he can beat Tony Ferguson.  If he wins, Ferguson will make an extra $5,000 on top of his flat $150,000 pay.  Not sure how that was determined.  But, this card does seem top heavy in salaries for the PPV card.

Rampage-Silva top Bellator 206 Payouts

October 1, 2018

MMA Fighting obtained Saturday night’s payouts from Bellator 206 as disclosed by the California State Athletic Commission.  Rampage Jackson topped the list of athlete’s pay with $300,000.  His opponent, Wanderlei Silva checked in with $200,000.

The other payouts are as follows per MMA Fighting:

Gegard Mousasi ($150,000 + no win bonus = $150,000) def. Rory MacDonald ($150,000)
Quinton Jackson ($300,000 + no win bonus = $300,000) def. Wanderlei Silva ($200,000)
Douglas Lima ($130,000 + no win bonus = $130,000) def. Andrey Koreshkov ($55,000)
Aaron Pico ($40,000 + $40,000 = $80,000) def. Leandro Higo ($14,000)
Keri Melendez ($25,000 + no win bonus = $25,000) def. Dakota Zimmerman ($4,000)
Gaston Bolanos ($12,000 + $12,000 = $24,000) vs. Ysidro Gutierrez ($2,000)
Adam Piccolotti ($20,000 + $20,000 = $40,000) def. James Terry ($4,000)
Jeremiah Labiano ($5,000 + $5,000 = $10,000) def. Justin Smitley ($2,000)
Arlene Blencowe ($14,000 + $14,000 = $28,000) def. Amber Leibrock ($12,000)
Josh San Diego ($2,000 + $2,000 = $4,000) def. Joe Neal ($2,000)
Cass Bell ($2,000 + $1,500 = $3,500) def. Ty Costa ($1,200)
Chuck Campbell ($1,200 + $1,200 = $2,400) def. Joseph Ramirez ($1,200)
Anthony Figueroa Jr. ($1,200 + $1,200 = $2,400) def. Samuel Romero ($1,200)

Payout Perspective:

Clearly, the Jackson-Silva matchup was the one Bellator thought would draw fans due to the pay for each fighter.  Mousasi-MacDonald was up there too although Jackson still commands a lion’s share of the roster pay.  Notably, Douglas Lima’s flat rate pay is getting up there as well.  Also, Aaron Pico is starting to see a step-up in pay earning $40K and $40K per fight.

Canelo-GGG II purses: Canelo $5M, GGG $4M

September 14, 2018

The Nevada Athletic Commission have disclosed the purses for this Saturday’s long-awaited rematch between Canelo Alvarez and Gennady Golovkin.

Canelo will make a disclosed $5 million to show while GGG is guaranteed $4million.  It is anticipated that both will make much more than the disclosed amounts based on contractual agreements which likely includes a cut of the PPV buys.

Corrected. I had the payouts from last year.  Here are the undercard payouts per Kevin Iole


Notably, Chocolatito Gonzales makes his return and will make $200,000 to face Moises Fuentes.  Jaime Muniga will make $250,000 to defend his WBO Super Welterweight Title.

Payout Perspective:

The reported payouts for the main event are almost the same from their last fight.  The reported guarantees show that negotiations for the rematch helped a little but its not a 50-50 split.  Perhaps GGG made up for it the non-disclosed payouts but we may not know until the PPV buys are all tabulated.

Mighty Mouse and Dillashaw earn $380K for their title defenses at UFC 227

August 5, 2018

Lance Pugmire of the LA Times reported the main event purses for UFC 227.  Demetrious Johnson and T.J. Dillashaw drew $380,000 each while Cody Garbrandt earned $200,0000.  The new flyweight champion, Henry Cejudo earned $100,000 as challenger.

UFC 227 took place Saturday night at a sold-out Staples Center.

In addition to their reported purses, Johnson, Cejudo and Dillashaw received $50,000 bonuses.

Payout Perspective:

Johnson earned $370,000 for his last title defense at UFC 216.  This is the second straight fight that Dillashaw has earned a $50,000 bonus and the second against Garbrandt.  As you can tell, the lower weight division payouts are lower than Heayvweight payouts although it is not known about the PPV upside.

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