PBC on NBC draws 1.32M viewers in overnight ratings

June 19, 2016

Premier Boxing Champions on Saturday night on NBC drew 1.32 million viewers per Television By Numbers.  The rating slightly improves upon its lowest rating on the network this past April.

The event, which aired on the network from 8:30-11:00pm ET featured Andrzez Fonfara and Joe Smith, Jr.  Smith scored an upset over Fonfara with a first round knockout.  Previously, Fonfara was best known to the casual fan as stopping Julio Cesar Chavez, Jr.  He would have been the next in line for Adonis Stevenson.

According to TV By Numbers, the PBC drew 0.3 rating in the adult 18-49 demo and a 1 share.

Payout Perspective:

April 2016’s PBC event drew 1.24 million so this rating improves upon its last showing.  The event went up against other live sports on cable TV including the UFC, the U.S. Open Golf Championships and soccer.  Major League Baseball on Fox which featured the Cubs-Pirates drew 2.78 million viewers on Fox from 8-10pm ET.  A rerun of 48 Hours on CBS drew the most viewers on network TV Saturday night with 3.40 million tuning in to the 10pm ET show.

UFC on Fox 19 draws 2.13M viewers in overnight ratings

April 17, 2016

UFC on Fox 19 drew an average of 2.13 million viewers in overnight ratings on Fox according Television By Numbers.

The event won the time slot in network ratings in adults 18-49 posting an 0.8 rating and a 3 share.

UFC on Fox Ratings
Overnights Live + SD
UFC on Fox 1 5,700,000
UFC on Fox 2 4,570,000
UFC on Fox 3 2,250,000 2,400,000
UFC on Fox 4 2,360,000 2,400,000
UFC on Fox 5 3,410,000 4,400,000
UFC on Fox 6 3,770,000 4,220,000
UFC on Fox 7 3,300,000 3,700,000
UFC on Fox 8 2,040,000 2,380,000
UFC on Fox 9 2,410,000 2,800,000
UFC on Fox 10 2,550,000 3,220,000
UFC on Fox 11 1,990,000 2,500,000
UFC on Fox 12 2,020,000 2,500,000
UFC on Fox 13 2,270,000 2,800,000
UFC on Fox 14 2,820,000 3,049,000
UFC on Fox 15 2,430,000 2,745,000
UFC on Fox 16 2,290,000 2,800,000
UFC on Fox 17 2,280,000 2,781,000
UFC on Fox 18 2,430,000 2,685,000
UFC on Fox 19 2,130,000

UFC on Fox 19 Ratings

The event featured Glover Teixiera and Rashad Evans with Teixiera earning a first round KO of the former UFC light heavyweight champion.  The overrun was only 11 minutes in length from the usual 5-7pm PT time slot.

Payout Perspective:

Despite winning the night, the event was down from the 2.43M viewer overnight it produced last April.  Of course, the card was decimated due to injuries and the need to remove the Hendo-Machida fight due to Machida’s failed drug test.  Still, on a night in which there was a lot of sports on television, including PBC on NBC at the same time, the UFC did a very good overnight and won the night for its target demo.

UFC on Fox 18 attendance, gate and bonuses

January 30, 2016

MMA Junkie reports the attendance, gate and bonuses from UFC on Fox 18

Anthony Johnson, Ben Rothwell, Jimmie Rivera and Iuri Alcantara drew the $50,000 fight-night bonuses.  Johnson and Rothwell won Performance of the Night while Rivera and Alcantara won for Fight of the Night.  The bonuses were announced at the post-UFC on Fox press conference.

In addition, the attendance and gate were announced at the presser with 10,555 in attendance and a gate of $818,000.  The event was 7th out of 7 UFC events at the Prudential Center according the MMA Junkie.

Payout Perspective:

The performance bonuses were well-deserved although you might have thrown in Bryan Barberena who submitted Sage Northcutt.  The comparatively low attendance and gate are not surprising considering the talent on the card.  We  will see how well it did on Fox.

UFC on Fox 17 draws 2.28M viewers

December 20, 2015

UFC on Fox 17 drew an average viewership of 2.28 million viewers on Saturday night per Television By Numbers.  It represents a slight increase from last December’s quarterly show on Fox.

The event came third in national network ratings in its time slot.  The Democratic Debate on ABC drew 6.71 million viewers while a rerun of NCIS on CBS drew 5.15 million viewers.  UFC on Fox drew 2.28 million viewers for a 0.9 rating in the A18-49 rating for a 3 share

UFC on Fox Ratings 1-17

UFC on Fox 17 Ratings

The chart and graph include the “fast overnights” versus the Live + same day (SD) rating. The overnights do not account for any overruns. The live plus same day rating includes any viewership that may have occurred that day and not just live viewing.

Note that UFC on Fox 1 and 2 we do not have the “fast overnights,” just the Live +SD rating.

UFC on Fox Ratings
Overnights Live + SD
UFC on Fox 1 5,700,000
UFC on Fox 2 4,570,000
UFC on Fox 3 2,250,000 2,400,000
UFC on Fox 4 2,360,000 2,400,000
UFC on Fox 5 3,410,000 4,400,000
UFC on Fox 6 3,770,000 4,220,000
UFC on Fox 7 3,300,000 3,700,000
UFC on Fox 8 2,040,000 2,380,000
UFC on Fox 9 2,410,000 2,800,000
UFC on Fox 10 2,550,000 3,220,000
UFC on Fox 11 1,990,000 2,500,000
UFC on Fox 12 2,020,000 2,500,000
UFC on Fox 13 2,270,000 2,800,000
UFC on Fox 14 2,820,000 3,049,000
UFC on Fox 15 2,430,000 2,745,000
UFC on Fox 16 2,290,000 2,800,000
UFC on Fox 17 2,280,000

Payout Perspective:

Pretty much the standard viewership for these shows.  It did slightly better than last December’s show on Fox and with the viewership adjustment that we will see in the next day or so, it should be close to 2.3 million.  MMA Payout will keep you posted.

UFC on Fox 15 Prelims and final overnight ratings for main card

April 24, 2015

Before we enter the weekend, via a Nielsen source we report that the Prelims from this past Saturday’s UFC on Fox 15 airing prior to the Fox network drew 1.4 million viewers.  In addition, the UFC on Fox main card rating came up to 2.7 million from 2.43 million.

The only other time that the UFC on Fox Prelims aired on Fox was in July 2014 when UFC on Fox 12 drew 1.3 million viewers.

This past Saturday’s Prelims event featured Beneil Dariush defeating Jim Miller by unanimous decision.  The 2 hour Prelim event aired from 6:00pm to 8:00pm ET.

Payout Perspective:

Prelims improved from its last airing on the network and we shall if it has another opportunity to do the same in July with what looks to be a stacked card.  The Prelims went up against the NBA and NHL Playoffs.  The final numbers for the main card fell short of the last two UFC on Fox cards but did better than last April’s UFC on Fox 11 event which drew 2.5 million viewers.

UFC on Fox 15 draws 2.43 million viewers in overnight ratings

April 19, 2015

Televison By Numbers reports that the UFC on Fox 15 event on Fox Saturday night drew an average of 2.43 million viewers which narrowly edged out the New York Rangers-Pittsburgh Penguins NHL game on NBC.

UFC on Fox 15 scored 2.43 million viewers, a 0.9 rating among the 18-49 demo and a 4 share.  The event ran from 8:00pm-10:00pm.  There was little, if any overrun as Luke Rockhold stopped Lyoto Machida in the main event.  The NHL on NBC (8:00pm-11:00pm) drew similar ratings with 2.41 million viewers, a similar 0.9 rating in the 18-49 category and a 3 share.

The UFC event was also up against the NBA Playoffs which aired on cable.

UFC on Fox 11 event which aired about the same time last year drew an initial overnight rating of 1.99 million viewers and was adjusted up to 2.5 million viewers.

In terms of overall viewership for the night, TV By Numbers is reporting that 48 Hours on CBS drew 6.25 million viewers in the 10pm slot Saturday

UFC on Fox 15 ratings

Payout Perspective:

This is a very good rating for the UFC considering it went up against the NHL Playoffs.  While it’s only the first round, one would think that the New York-Pittsburgh matchup would draw considerable interest from the two of the biggest television markets.  MMA Payout will have more on the ratings as they come in.

 UFC on Fox Ratings
UFC on Fox 1 5,700,000
UFC on Fox 2 4,570,000
UFC on Fox 3 2,250,000
UFC on Fox 4 2,360,000
UFC on Fox 5 3,410,000
UFC on Fox 6 4,220,000
UFC on Fox 7 3,300,000
UFC on Fox 8 2,380,000
UFC on Fox 9 2,800,000
UFC on Fox 10 3,220,000
UFC on Fox 11 1,980,000
UFC on Fox 12 2,500,000
UFC on Fox 13 2,800,000
UFC on Fox 14 2,820,000
UFC on Fox 15 2,430,000

UFC 183 Prelims draw 1.546M viewer average

February 4, 2015

MMA Payout has learned from Nielsen that Saturday’s UFC 183 Prelims on FS1 drew 1.546 million viewers which makes it the second straight card over 1 million viewers.

The headliner on the FS1 prelims featured Miesha Tate versus Sara McMann.

The peak almost drew 2 million viewers plateauing at 1,992,000 in the 9:30-9:45pm quarter hour. It also drew 925,000 viewers in the A18-49 demo.

Its the second highest overnight rating for the UFC prelims since on FS1 second to only UFC 168 in December 2013 (1.554M viewer average).

UFC Prelims 183

In addition, the UFC Postfight show on FS1 drew the second highest viewership with 318,000 viewers.  UFC 182 drew 459,000 viewers.

Payout Perspective:

A good start to the year ratings-wise on FS1 as the Prelims scored over 1 million viewers for the second straight PPV.  Its also the fourth straight PPV where the ratings have been up over the previous PPV prelim.  The ratings were probably aided by the Miesha Tate-Sara McMann fight, a fight Tate says she requested to be on the Prelims rather than the PPV.

The ratings for the UFC on FS1 has helped the network increase its viewership from last January by 21% and 37% in primetime viewing.

UFC on Fox 14 draws 2.82M, wins time slot

January 25, 2015

Television By Numbers reports that UFC on Fox 14 on Saturday drew an overnight rating of 2.82 million viewers, 1.1 rating (18-49 year olds) and 4 share.  It won its time slot on Saturday night.

UFC on Fox 14 aired on Fox from 8:00-10:00pm ET and due to the first round stoppage in the main event, there was no overrun.  UFC won its network time slot on Saturday night.  It went up against an ABC kid’s movie, “Mirror/Mirror,” a rerun of CSI on CBS and Figure Skating on NBC.

UFC on Fox Ratings

UFC on Fox 1: 5.7 million

UFC on Fox 2: 4.57 million

UFC on Fox 3: 2.25 million

UFC on Fox 4: 2.36 million

UFC on Fox 5: 3.41 million

UFC on Fox 6: 4.22 million

UFC on Fox 7: 3.3 million

UFC on Fox 8: 2.38 million

UFC on Fox 9: 2.9 million

UFC on Fox 10: 3.22 million

UFC on Fox 11: 1.98 million

UFC on Fox 12: 2.5 million

UFC on Fox 13: 2.27 million

UFC on Fox 14: 2.82 million

UFC on Fox 14 ratings

Payout Perspective:

The good news is that the UFC won its time slot against less than stiff competition.  It is also up 22 percent from UFC on Fox 13 in the 18-49 demo.  The 2 hour show featured 3 stoppages so there was no overrun this time around.  Thus, the ratings will likely see a big increase.  The bad news is that the ratings are off from last year’s UFC on Fox 10 which aired last January.  That show which featured Benson Henderson vs. Josh Thopmson drew 3.2 million viewers. In 2013, January’s UFC on Fox 6 drew 4.2 million viewers which featured Demetrious Johnson vs. John Dodson.  The first January UFC drew 4.57 million viewers.  MMA Payout will have more on the ratings in the days to come.

Jones offers his side of story in Fox Sports interview

January 21, 2015

Jon Jones conducted an interview with Charissa Thompson of Fox Sports Live which aired Monday night to explain himself about failing a December 4th drug test.  The interview attempts to provide some answers about Jones and the reasons why he tested positive for cocaine.

Jones stated he “messed up” when asked about why he would do cocaine so close to his big fight against Daniel Cormier at UFC 182.

Jones also explains why his stint in drug rehab only lasted a night.  Jones stated that doctors evaluated him and determined that he could be treated on an “outpatient” basis which meant he did not have to stay in the facility.

Payout Perspective:

Essentially the interview is a form of damage control for the UFC and Fox as it tries to form the narrative for Jones in the days to come.  Obviously cocaine use is not what you want from your top star.  It’s clear that the UFC needs him and wants him active since he was only fined $25,000 for violation of the company’s code of conduct and not also suspended or stripped of his light heavyweight title.  Thompson was likely picked to do the interview over another Fox Sports personality because she adds a professional, yet softer tone than others.

These types of “mea culpa” interviews attempt to paint the individual in a positive light.  The interview made Jones look serious, contrite and as someone that was sorry for his actions.  Did the interview make Jones seem more like he made an honest mistake?

A point in the interview Jones states he did not know if the drug test results found him positive for cocaine use when he was at UFC 182 weigh-ins.  Its also interesting that Jones never attempted to withdraw from the fight after he was told by Dana White that he had failed the December 4th drug test.

It is interesting that he is positive that he is not addicted to cocaine, yet made the decision to do it, knowing he would have to take a drug test for his fight at UFC 182.  Even if he did not believe he would be tested for narcotics, you would think Jones would have to be concerned with the possibility that it could show up.  So, why would a professional athlete that only used cocaine recreationally in college do it now?

One of the underlying issues to keep an eye on in the future is whether Jones will seek any legal action for the release of the test results.  He was noncommittal about this during the interview.

McGregor hosts Saturday afternoon movies on FX

January 15, 2015

In addition to all of the hype and promotion for Conor McGregor in lead-up to this Sunday’s UFC Fight Night: McGregor vs. Siver, McGregor will be hosting a Saturday afternoon fix of movies on FX featuring Irishmen.

On Saturday afternoon, January 17th, FX will play Gangs of New York, The Fighter and Taken 2.  McGregor will host the afternoon of movies as he will be interjected during breaks offering his own commentary.  An example of this is below:

Additionally, Fox is running a promo across its digital and social media properties with McGregor offering “Conorisms.”  Note that the promo indicates McGregor-Siver occurs after the AFC Championship game.

Payout Perspective:

This is a unique investment in McGregor.  Not only is McGregor hosting an afternoon of movies on FX, which is a bigger and broader audience than FS1, it has provided a slate of Irish-themed movies to tie-in with the UFC Featherweight.  We will see if this support from FS1 sister property will help with the viewership.

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