UFC Fight Night 112 attendance, gate and bonuses

June 25, 2017

UFC Fight Night 111 on Sunday drew $7,605 for a gate of $549,302 from Oklahoma City.  It was the second time that the promotion has made it to the Chesapeake Energy Center.

The bonuses for the event went to Jeremy Kimball, Dominick Reyes, Tim Boetsch and Kevin Lee earned the $50,000 bonuses for the event.  Kimball, Reyes and Boetsch all earned their $50,000 bonuses via TKO while Lee won via Technical stoppage.

The numbers were announce post-event by the UFC.

UFC Fight Night 19 was the last time the promotion came to Oklahoma City.  That event in September 2009 drew 2.5 million viewers watching Nate Diaz submit Melvin Guillard.

Payout Perspective:

It was the lowest output for attendance this year and definitely the smallest event thus far in 2017.  The card was reminiscent of September 2016’s Hidalgo, Texas card.  A smaller mid-west UFC show which doesn’t garner a lot of attendance.  As with most Fight Night cards, there were several up-and-comer fighters to watch but definitely a card for the hardcore UFC fans.

UFC Fight Night 111 attendance, gate and bonuses

June 17, 2017

MMA Junkie reports the attendance, gate and bonuses for UFC Fight Night 111 from Singapore.  The event was a Fight Pass only event taking place early Saturday morning in North America.

Holly Holm, Ulka Sasaki, Li Jingliang and Frank Camacho received the $50,000 bonuses.  Holm and Sasaki earned “Performance of the Night” honors while Jingliang and Camacho won “Fight of the Night.

The event drew 8,414 fans for a live gate of $839,300 ($1,1690,793 Singapore dollars) from the Singapore Indoor Stadium.  The last time the UFC was in Singapore was for UFC Fight Night 34.  The event drew 5,216 fans without a reported gate.  The event featured Tarec Saffiedine and also had Max Holloway on the Prelim card.

Payout Perspective:

An impressive performance by Holm with a similar headkick to the one she delivered to Ronda Rousey to end Beth Corriea’s night.  The event did better than last time in Singapore.  It was on par with last week’s event in New Zealand.

UFC Fight Night 110 attendance, gate and bonuses

June 10, 2017

The main event of UFC Fight Night 110 drew Fight of the Night bonuses as Mark Hunt and Derrick Lewis led the list of $50,000 bonus winners.  In addition Ben Nguyen and Dan Hooker scored Performance of the Night victories.

The attendance, gate and bonuses were announced post-event by the UFC.

The event took place in Auckland, New Zealand and it was Mark Hunt’s first pro MMA bout in his home country.  He earned a stoppage win against Derrick Lewis in the 4th Round of their 5-round bout.  Nguyen upset Tim Elliott with a rear-naked choke in the first round.  Maybe most impressive was Dan Hooker’s knee to Ross Pearson’s chin which earned him the victory.

The event took place at the Spark Arena in Auckland, New Zealand and drew  8,649 for a live gate of $1,150,428 NZD (almost $830,000 U.S.) per MMA Junkie.

It was the UFC’s second time in New Zealand as it came to the country in 2014.  UFC Fight Night 43 drew 8,098 in attendance with a live gate of $1.04 million New Zealand dollars which equates to approximately $913,000 U.S. dollars.

Payout Perspective:

Derek Brunson and Vinc Pichel could have earned a $50,00 bonus as well but no complaints on Hooker or Nguyen.  The event numbers are on par with the UFC’s last visit.  It was an entertaining night of fights with a lot of stoppages.

UFC 212 attendance and bonuses

June 3, 2017

MMA Junkie reports the attendance and bonuses from UFC 212 in Brazil.

The event took place at Jeunesse Arena in Rio de Janeiro, Brazil and drew 15,412 as reported by the UFC.  No gate was reported to the media.  The arena, which was used during the 2016 Summer Olympics, was likely a sellout as the reported capacity of over 14,000.  Notably, UFC 134 was held in the same arena (known at the time as the HSBC Arena) and drew 14,000 for a main event featuring Anderson Silva versus Yushin Okami.

The bonuses went to Max Holloway, Jose Aldo, Claudia Gadelha and Brian Kelleher.  Holloway and Aldo drew Fight of the Night while Gadelha and Kelleher received Performance of the Night bonuses.  Each earned an additional $50,000 on top of their fight purses.

UFC 211: Payout Perspective

May 15, 2017

Welcome to another edition of Payout Perspective.  This time we take a look at UFC 211 from Dallas, Texas where two titles were successfully defended.

Stipe stops JDS

Stipe Miocic withstood a couple stiff leg kicks to stop Junior Dos Santos in the first round of their Heavyweight title fight.  Miocic dropped JDS after clipping him with a punch.  He followed up with punches over a crumpled former champion.  For JDS, the long layoff did not help and one has to wonder if he still has anything left in fighting.  He looked timid at times in avoiding Miocic despite scoring early with leg kicks.  But, putting his back to the fence was his downfall.

One has to wonder if there is a healthy Heavyweight on the roster that could challenge him at this point.  You can argue that Stipe could wait and face Cain Velasquez or take on Derrick Lewis if he gets past Mark Hunt in June.

Joanna Champion remains on top

She had a huge welt on her forehead but Joanna Jedrzejczyk survived a first round onslaught by Jessica Andrade.  From then on, Joanna outclassed Andrade and secured her spot as the Queen of the Division.  Andrade was game but as Daniel Cormier pointed out she gave away her attacks with a “tell” in that she ducked her head each time she was coming in which gave Joanna a split section to move out of the way.

Joanna was emotional at the end of the fight as she takes being a champion as seriously as anyone with a belt around their waste.

Next for Joanna is a showdown with Rose Namajunas. She was in Dallas doing UFC press and its clear that this was done to promote this fight.

Attendance and Gate

It was the second-most attended event in Dallas.  Only UFC 171, which featured hometown favorite Johny Hendricks against Robbie Lawler, outdrew this card.  Below are the top 3 UFC cards in Dallas.

UFC 171: attendance 19,324, gate $2,600,000

UFC 211: attendance 17,834, gate $2,662,645

UFC 103: attendance 17,428, gate $2,400,000

Bonuses

The bonuses went to Stipe Miocic, Jason Knight and Chase Sherman and Rashad Coulter.  Stipe and Knight earned Performance Bonuses while Sherman and Coulter earned Fight of the Night for their back and forth fight which Sherman eventually won via stoppage.  All earned $50,000 bonuses.

Promotion of Fight

The UFC once again direct messaged people that follow it on Twitter to encourage them to order UFC 211.

Stipe Miocic threw out the first pitch at a Texas Rangers baseball game.  He also appeared with Junior Dos Santos before a Mavericks game earlier this year.

The UFC Countdown show took a look at Miocic and how he’s revered in Cleveland including attending a Cavaliers basketball game.

MetroPCS also had a sponsorship activation which included Stipe Miocic doing an interview with Megan Olivio on behalf of the company.

Sponsorships

The usual UFC sponsors were in the Octagon including Toyo Tires, MetroPCS, Budweiser, Monster/7-11, Harley Davidson, UFC Fight Pass and Monster Energy in the middle.  Also, the new Alien movie, Audience Network’s Kingdom and upcoming video game Injustice 2 and the UFC’s own new version of its EA video game were in the Octagon.

With the Audience Network unveiling the third season of its MMA original series, “Kingdom,” we once again had the show work with the UFC.  This included showing the actors in the crowd during the PPV and there was also a Pre-Fight Party in Dallas.

In a pre-recorded video, Rose Namajunas introduced the trailer for the new Alien movie during the PPV.

Eddie Alvarez was overheard saying “Goddamn Reebok” prior to the official weigh-ins as it appeared that he had to have non-Reebok sponsors patched over.

Odds and Ends

Dustin Poirier is auctioning off his gear from his fight with Eddie Alvarez to aid a Second Harvest Food Bank in his local Lafayette.  He is making a new tradition which is an admirable way to give back.

Speaking of Poirier, it was a disappointing end to his fight with Eddie Alvarez as the issue of rules relating to a downed opponent was confusing once again.

Due to NASCAR on FS1, the UFC Prelims were pushed to FX which is in more homes so there’s a chance we could see a better number than usual.

500,000 google searches on Saturday for UFC 211 which made it the top searched subject in the US Saturday.

Jason Knight is your next big thing.  “Mississippi Mean” will be one to watch in the Featherweight division.

The UFC Summer Kickoff on Friday will likely have several fighters fined as a result of getting physical at the news conference including Amanda Nunes, Michael Chiesa and Kevin Lee.  Do the kickoff events do anything for anyone except make everyone cringe?

Michael Johnson said he ate shit.  This makes no sense.  But considering Lyoto Machida drank his own pee, it’s no wonder this is a niche sport.

Conclusion

Look for this PPV to do slightly better than this year’s PPV buys but not near the 450,000 buys the Stipe Miocic-headlined UFC 203 did when CM Punk was on the show.  Despite how good the card was including two title defenses, there is a lack of interest in fthese ights from the casual fan.  While the google trends search was encouraging, I would think 350,000-375,000 PPV buys would be how much we see this event do.

UFC 211 attendance, gate and bonuses

May 14, 2017

UFC 211 drew 17,834 fans for a live gate of $2,662,645 per UFC officials post-fight.  In addition, $50,000 bonuses went to Stipe Miocic, Jason Knight, Chase Sherman and Rashad Coulter.

The event did not outdo UFC 171 with Hendricks-Lawler drawing 19,324 for a gate of $2.6 million.  UFC 103 drew 17,428 for a gate of $2.4 million for an event which featured Rich Franklin-Vitor Belfort.

Ticket sales for UFC 211 went well despite the fact the secondary market plateaued.

Miocic stopped Junior Dos Santos in the first round of his Heavyweight title defense.  Knight stopped Chas Skelly in the third round of their fight and Sherman and Coulter won a Fight of the Night Performance for their bout on the FX Prelims.

Payout Perspective:

It was a very good night of fights and the city of Dallas appreciates the UFC.  Although it did not outdo UFC 171, homestate favorite Johny Hendricks was on that card.  But, with two titles on the line and a good undercard, fans appreciated the event.

Iaquinta still not happy with UFC

April 24, 2017

Al Iaquinta is not mincing words when he it comes to the UFC.  In an interview on The MMA Hour with Ariel Helwani, he talked about the UFC bonus system and how it controls everybody.

Despite being on an 8-1 win streak since TUF 15, Iaquinta has spoken out about fighter pay and event contemplated retirement.  He pulled out of UFC 205 due to a dispute over his pay.  Without another UFC post-fight bonus, he tweeted his displeasure with the UFC.

Iaquinta had been banned from post-fight bonuses because of the UFC’s belief that he purposely skipped a UFC fighter summit in Las Vegas.

Iaquinta stated that the $50,000 bonuses is used as a way to control the fighters.

Payout Perspective:

It’s obvious that bonuses are a way to entice fighters.  You hear some fighters (mostly those lower on the pay scale) request in their post-fight interview for the $50K bonus.  The more exciting the fight, the bigger possibility that a fighter may get the $50K.  So, you can see where Iaquinta is coming from.  However, this “carrot and stick” happens in all forms of business and not just the UFC.  The more interesting issue will be what the UFC decides to do with Iaquinta.  Certainly, the easiest thing to do would be to not renew Iaquinta’s deal once it is over and allow him to leave for Bellator.

UFC Fight Night 108 attendance, gate and bonuses

April 23, 2017

UFC officials announced the attendance, gate and bonuses from UFC Fight Night 108 from Nashville, Tennessee.  The event drew the second-highest attendance and gate in events in Nashville.

UFC Fight Night 108 drew 10,144 fans for a gate of $755,180.  The event took place at the Bridgestone Arena in Nashville.  The multi-purpose venue varies in maximum capacity from 17,000-20,000 depending on the event.

The $50,000 bonuses handed out for UFC Fight Night 108 went to Cub Swanson, Artem Lobov, Mike Perry and Brandon Moreno.  The main event of Swanson-Lobov drew the Fight of the Night while Perry and Moreno earned Performance of the Night bonuses.

It was the second-highest attendance of the four UFC events held in Nashville but the largest grossing of the four.  The last time an event was held in Nashville prior to Saturday night was UFC Fight Night 73 in April 2015.

The attendance is on par with other Fight Nights and was helped by having local UFC fighters on the card.

UFC on Fox 24 attendance, gate and bonuses

April 15, 2017

Demetrious Johnson, Robert Whittaker, Louis Smolka and Tim Elliott earned bonuses of the night for UFC on Fox 24.  The event, which aired Saturday night on Fox, drew a record for a sporting event at The Sprint Center in Kansas City, Missouri.

Johnson earned his bonus after submitting jiu jitsu specialist Wilson Reis with an armbar.  Whittaker upset Jacare Souza via TKO in the second round.  Smolka and Elliott earned a Fight of the Night bonus for their fight which was the opener on the televised prelims portion.  It was a back and forth grappling contest which was won by Elliott.  All earned $50,000.

The event was well-received in Kansas City as the event drew 12,171 for a live gate of $1,081,193 million.  According to MMA Junkie it is the highest earning sports event in venue history.

The bonuses, attendance and gate figures were announced post-event.

Payout Perspective:

Another dominating performance for Johnson as he made it look easy against Reis.  Despite not being a PPV draw, Johnson does well on Fox cards and his dominance should really be marketed more by the UFC.

UFC 210 attendance, gate and bonuses

April 8, 2017

UFC officials announced the attendance, gate and bonuses for UFC 210 from Buffalo, New York.  UFC 210 set a venue record with in its fourth event in New York since the sport was legalized.

The event, which took place at the KeyBank Center in Buffalo, New York drew 17,110 for a gate of $2 million.  It ranks second behind UFC 205 as top UFC gates in the state.  The event featured Daniel Cormier defending his light heavyweight title against Anthony Johnson.

In addition, the bonuses went to Gregor Gillespie, Charles Oliveira, Shane Burgos and Charles Rosa.  Gillesie and Oliveira drew Performance bonuses while Burgos and Rosa drew the Fight of the Night.  All bonus winners received $50,000.

The attendance, gate and bonuses were announced by the UFC post-event.

Payout Perspective:

The event was a success from an attendance  and gate perspective.  Chris Weidman and Patrick Cote had ample fans as both are from the area.  Weidman is from New York and Cote’s Canadian fans crossed the border to make it to Buffalo.  Notably, Cote and Anthony Johnson told the crowd that this was their last fight.

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