UFC Fight Night Austin draws 893,000 viewers on FS1; Prelims draw 675,000

February 21, 2018

UFC Fight Night Austin on Sunday night drew 893,000 viewers according to Nielsen. The prelims which preceded the main card drew 675,000 viewers on FS1.

On Fox Sports Go and FOX Now the main card telecast had an average minute audience of 13,959. Peak viewership for UFC Fight Night was 1,078,000 viewers between 9:15-9:30pm which was for the Sage Northcutt fight.

The main event for the UFC Fight Night telecast was Donald Cerrone versus Yancy Medeiros with Cerrone getting the first round stoppage.

The main card drew 0.46 in the A18-49 demo. The prelims on FS1 drew 0.30 in the A18-49 demo.

Notably, the weigh-ins on Saturday afternoon on FS1 drew 261,000 viewers making it the 4th most-watched weigh-ins in FS1 history.

The pre-fight show on FS1 drew 131,000 viewers while the post-fight show drew 202,000 viewers.

Payout Perspective:

Hard not to ignore that the main card peaked during Sage Northcutt’s controversial victory over Thibalt Gouti. Northcutt is someone that the casual fan wants to watch. Even with a pretty interesting main event in Cerrone-Medeiros, many tuned in to watch Sage and then turned the channel. The ratings are good considering it went up against the NBA All-Star game and the Winter Olympics.

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