Nate Diaz is selling wine

May 5, 2017

Nate Diaz says he has a lot going on outside of fighting and maybe he does.  According to his latest social media post, he is promoting wine in Northern California.

In an interview with Ariel Helwani on Wednesday, Diaz talked extensively about what he is up which includes working with marijuana businesses and apparently, wine.

@tysonrip79 Coolest wine billboard ever✔️ Big thanks to @natediaz209 @concretewineco @rippeyfamilyvineyards @vinturewineco @reignwine #natediaz #lodivintners #lodi #tank209 #209 @lodi_wine photo cred: @fotopimp

A post shared by natediaz209 (@natediaz209) on

MMA Junkie confirmed the billboard is real with the fighter’s publicist Zach Rosenfeld.  Rosenfeld is the son of longtime public relations exec Stan Rosenfeld.  Zach joined his father’s firm to start a sports practice.

In the interview this past Wednesday, Diaz stated that he turned down a fight with Tony Ferguson for this July at UFC 213.  He also stated that the UFC has extended his fight contract with the company due to the fact he has been inactive.

Payout Perspective:

While the billboard is odd, Diaz is expanding outside of the Octagon which is a good move and a look toward a life where he no longer needs to fight to earn money.  Notably, his brother Nick has a Bobblehead Night this Sunday at the minor league, Stockton Ports game.  On July 14th, Nate will have his own Bobblehead Night with the team.  So, it does seem that there is a strategy to focus on his local notoriety and perhaps expand later on.  We shall see if Diaz steps back into the Octagon anytime soon.

One Response to “Nate Diaz is selling wine”

  1. d on May 5th, 2017 9:54 AM

    I initially thought that was a metaphor.

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