UFC on FUEL TV 2: 197,000 viewers
April 18, 2012
MMA Junkie reports that UFC on Fuel TV 2 drew an average of 197,000 viewers this past Saturday. The numbers are down from the 218,000 viewers received from the initial live Fuel show.
Despite the drop in ratings, one must point out that UFC on Fuel 1 took place in primetime stateside and featured Diego Sanchez versus Jake Ellenberger. On the other hand, due to the time difference, UFC on Fuel TV 2 took place Saturday afternoon which could have detracted from viewership. Additionally, Gustafsson-Silva is not the most appealing or name recognized main event out there.
Although we saw a drop, FUEL reports that the show had the largest viewership in FUEL TV history for the target demo of males 18-49. Also, the main event saw a peak of 298,000 viewers. Overall, I believe that the UFC is trying to put a positive spin on the ratings. The timeslot and the fact that many still do not receive FUEL were likely reasons from the decrease from UFC on Fuel 1 to Fuel 2.