MMA Junkie reports that episode 7 of TUF 14 scored an average of 1.6 million viewers. The ratings for this week received a household rating of 1.2. Via MMA Junkie: Wednesday’s two-fight episode scored an overall 1.2 household rating, as well as a 1.5 rating among men ages 18-49 and a 1.7 among men 18-34. […]
Archives for October 2011
CageHero rebrands itself
MMA Payout had the opportunity to speak with the owners of CageHero, Mark Mastrandrea and Ian Parker as it recently re-branded itself focusing its business to target kids. Once a sponsor of fighters in the octagon, it has a new web site, a new clothing line and its CageHero Kids Team. “We feel we can […]
Viacom Buys Majority Stake In Bellator Fighting Championships
Late last night, Sergio Non of USA Today broke that news that media conglomerate giant Viacom had purchased a majority stake in Bellator Fighting Championships. Viacom, parent of MTV Networks, bought a majority stake in Bellator Fighting Championships and will start airing the promotion’s bouts on Spike in 2013, the companies told USA TODAY this […]
Bellator 55: 168,000 viewers
MMA Junkie reports that Bellator 55’s ratings this past Saturday night received an average of 168,000 viewers on Saturday night. The numbers show a decrease from Bellator 54 which posted an 185,000 viewer average. An immediate replay of the broadcast received a lowly 45,000 viewer average. Via MMA Junkie: Once again, the latest ratings continue […]
Payout Blue Book Update
The MMAPayout.com Pay-Per-View, Television, and Live Gate & Attendance sections of the Blue Book have been updated to include all events in 2011. Reminder: you always access the information via the tab on the menu bar of every page. The sponsorship portion of the Payout Blue Book will be the next big project we will […]