The promotion for UFC 129 has been in full force over the past couple of weeks, which means tons of interviews and PR work for Zuffa’s staff. Dana White released his latest Vlog and gave an insightful interview for MMAHeat.com with Karyn Bryant. Payout Perspective: White’s Vlog was interesting to see in terms of […]
Archives for April 2011
TUF 13 Episode 5: 1.5 million viewers
MMA Junkie reports that last night’s episode of The Ultimate Fighter on Spike TV a season-best average of 1.5 million viewers. Episode 5 received a 1.3 rating among men 18-49 and a 1.4 among men 18-34. Via MMA Junkie: Wednesday’s episode scored a 1.3 household rating overall and matched the 1.5 million viewers who tuned […]
CNBC’s “Fistful Of Dollars” Features the UFC
Darren Rovell of CNBC interviewed Lorenzo Fertitta on the “Fistful of Dollars” segment that featured the UFC growing from a 2 million dollar purchase to a 1 billion dollar brand. The segment also touched on the Bud Light sponsorship, UFC 129 success, and when they plan to cash out and sell. Payout Perspective: The […]
UFC Central debuts for 129
The UFC announced the debut of “UFC Central” on UFC.tv for this Saturday at UFC 129. The UFC is encouraging fans to purchase the PPV online and experience the UFC’s comprehensive coverage. Via UFC press release: UFC Central, which begins at 8 p.m. ET/5 p.m. PT, will feature pre-fight analysis and be available for free […]
Should there be a fighter’s union?
In a recent interview with ESPN, Randy Couture voiced his concern for fighters to receive health benefits. These comments raised the issue of whether there is a need for a fighter’s union. While Couture is against a union, he endorsed the need for fighters to receive some type of medical coverage. Via ESPN: Couture isn’t interested in spearheading a […]