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Shine, not Shark available on DirecTV PPV this weekend

September 7, 2010 by Jason Cruz

DirecTV subscribers will have only one choice for an MMA PPV this weekend. As noted in this post and today by MMA Fighting.  DirecTV will be carrying Shine Fights PPV on Sept. 10th but not Shark Fights PPV on Sept. 11th.

A DirecTV spokesman told MMA Fighting that Shark Fights was “brought to us a little too late to put on the PPV calendar.”

Via MMA Fighting:

DirecTV has decided not to give its customers the chance to purchase the Shark Fights card, which is headlined by Keith Jardine vs. Trevor Prangley. Unsurprisingly, Shark Fights is disappointed.

“Although we made every effort to provide our event to DirecTV, it unfortunately will not be available with that pay-per-view provider,” Shark Fights said in a brief statement when contacted by MMAFighting.com. “DirectTV is the only major carrier that is not airing Shark Fights 13.”

Payout Perspective:

With all the turmoil concerning the Shine Fights event this Friday coupled with the need to cancel its last PPV, it is surprising that DirecTV did not pick up Shark Fights just in case Shine Fights needs to cancel.

The Shark Fights card has more name recognition as UFC vets Jardine, Alexander and Daley all will be fighting on the card. A casual MMA fan would be more apt to tune in.

DirecTV’s explanation that Shark Fights was too late to notify them of the PPV seems suspect. All other cable providers appear to be carrying the PPV. Certainly, without DirecTV subscribers, the expected PPV buys for Shark Fights’ PPV will decrease.

Filed Under: pay-per-view, Shine Fights

Reader Interactions

Comments

  1. Machiel Van says

    September 8, 2010 at 8:26 am

    Weird… Shark fights is indeed the more attractive card on paper. It would be hilarious if Shine cancelled and Shark Fights ended up having a great event. Comcast FTW!

  2. Machiel Van says

    September 8, 2010 at 10:04 am

    http://insider.mmaweekly.com/shark-fights/shark-fights-13-helps-raise-funds-for-freedom-alliance/

    They really should’ve backed Shark Fights. Can’t see the people at Shine doing anything like this.

  3. JJ says

    September 8, 2010 at 11:29 am

    DirecTV should only be airing PPV’s that are sanctioned by an athletic commission.

  4. Jason Cruz says

    September 8, 2010 at 3:25 pm

    MV: Definitely a classy move by Shark Fights. Since the event is on 9/11 it is a good move from a PR standpoint. It recognizes the day while helping out those that have fallen for our country.

  5. mmaguru says

    September 8, 2010 at 6:34 pm

    Wow, talk about bad decision making. Does anyone actually think that Shine fights will put on an event this Saturday?

Trackbacks

  1. DirecTV subscriber forecast: No Shine this weekend | MMA Operative.com says:
    September 10, 2010 at 12:26 pm

    […] this week we reported that DirecTV subscribers would be able to watch the Shine Fights PPV on Sept. 10th but would not be […]

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